“Speaking this new language requires us to adopt a new way of thinking” (Berinato,2016,p.8). Berinato you’re definitely a smart man! I can relate to this sentence from our assignment. I’m currently developing the marketing department for my dad’s business. I know!On paper it sounds easy, but trust me it has been a great learning experience; a lot of ups and
My dear entrepreneurs, we have noticed how marketing communication has evolved continuously. As a business owner nowadays, you can find it challenging to communicate with the new digital world. It is essential to deliver the right message and build strong communication between you and your customers. So as a great mentor, here are the four steps you must use to
Welcome to chapter number four of the chronicles of an entrepreneur. As an entrepreneur, you must deal with different worker roles. You probably do not know how to identify them well in what level of leadership they are, so as the great confidante that I am let me teach you how to identify the five levels of leadership Level 1
How To Get People to Know Your Industrial Brand in This New Digital Era Hello, my dear entrepreneur; I know it can be a bit frustrating living in this new era. I’m pretty sure you’ve asked yourself how current successful businesses reach their customers so quickly? Duh, of course! If not, you wouldn’t be here reading this segment. So, sit
